Explore Olladay: setup and demo previews are open. Merchant payment availability in Ireland and the UK is still being verified for each venue and connected account.
For saunas in England, Scotland, Wales and Northern Ireland
Shared seats, private hire, packs and storm closures on one timetable. It’s free for you: your guests pay a £0.45 booking fee per paid place, shown inside every price. Turn on round prices and a £20 seat stays a round £20 with the fee inside it, or shows as £20.45 if you turn round prices off. Or pay 1% a booking yourself and they pay exactly your price.
Try the demo sauna as a customerBook a 15-minute call
Free to set up · No card needed · Paid out in pounds to your own Stripe · In Ireland? Prices in euro
Sunrise sauna
Needs 2 more to run
Example only.
Stripe’s card fee is separate.
A sauna selling 300 places a month at £15, every one paid by a standard UK card. Periode’s rate includes card processing, so the fair comparison adds Stripe’s fee to the others.
| Platform fee | Stripe card fees | You pay in total | Your guests pay on top | |
|---|---|---|---|---|
| Olladay, Free for you | £0.00 | £129.53 | £129.53 | £135.00 (£0.45 a place, in your price) |
| Olladay, you pay 1% | £45.00 | £127.50 | £172.50 | £0.00 |
| Olladay, founding venue paying 0.5% | £22.50 | £127.50 | £150.00 | £0.00 |
| Session, 0.5% capped at £100 | £22.50 | £127.50 | £150.00 | £0.00 |
| Periode, debit card rate | £217.50, card processing included | £217.50 | £0.00 | |
If you pay the fee yourself, Session costs less than our 1%. Its 0.5% stops at £100 a month, and our founding 0.5% matches it up to £20,000 a month but has no cap after that. Olladay costs you least on Free for you, where your guests pay the £0.45. Sources: Session pricing, Periode UK pricing, Stripe UK pricing (1.5% + 20p for standard UK cards).
What it does for you
“Shared or private, I can’t risk overselling.”
Sell shared seats, longer sessions and private hire of the whole sauna from the same slot. Private hire is offered while the sauna is empty, overlapping start times share the seats, and customers see live seats left.
“Friday mornings are a third full.”
See which slots run empty on an occupancy heat map, set a lower price for any slot, send a discount code to your list, and let a full session take a waitlist: when someone drops out, the next person is emailed and whoever books first gets the seat.
“A storm warning means an evening of texting everyone.”
Write a short note, then refund everyone, move them all to another time with room, or let customers choose account credit instead, with a little extra if you like. Pack sessions and voucher value go back, and every customer is emailed your note.
“I’m answering DMs at 11pm.”
Put one link in your Instagram bio, a QR code on the door and a Book now button on your website. People pick a slot, see the seats left and pay in under a minute, with no app or account. Every session gets ready-made story images to post.
“Regulars vanish over winter.”
Sell session packs and memberships that renew every month or every 28 days. Regulars use their pass when they book, and their renewals keep paying in January.
“Is everyone fit to sit at 90 degrees?”
Write health and safety terms for each service. The booker agrees for the group, or switch on per-guest signing and each guest signs from a link or QR code on their phone, answers your yes/no health questions, and anyone who needs a word is flagged in your diary at check-in.
“Setting up the week takes forever.”
Pick the days and start times, and your timetable repeats every week. Close dates for holidays or works with a note for customers, and choose how far ahead people can book.
“Most people come once and never again.”
Customers who agree to hear from you get a friendly nudge at 3 and 8 weeks without a visit, and you can email everyone on your list when you open a new slot or run an offer.
“Is it even worth lighting the fire for two people?”
Tell Olladay how many people a session needs. Customers see “needs 2 more to run” before they book. If it’s still short a few hours out, Olladay can drop it to a last-minute price and email regulars who’ve agreed to offers. At the time you choose it confirms itself, or closes and refunds everyone automatically, early enough for you to decide about the fire.
“Four of us want to come together.”
Customers book the whole group in one checkout, with adult, child, concession or group tickets, and add towel or robe hire at the same time.
“No-shows on the busy slots.”
Everyone pays when they book and a reminder goes out the day before. Set your own cancellation cut-off and whether late changes get a refund or credit, and customers can cancel or move their own booking within it, without messaging you.
“Unstaffed in the mornings: how do they get in?”
Add directions, a map link, what to bring and a door code to each service. Confirmation and reminder emails carry them, and you can change the code for a single day.
“A company wants the whole sauna and an invoice.”
Hold some or all of the places for a company, hen party or wedding, then send an invoice from your own Stripe account or mark it paid by bank transfer.
“Christmas vouchers are half my December.”
Sell vouchers online or hand them out. They’re valid for 5 years, can pay for part of a booking with the rest by card, and keep their balance.
“Booking fees put people off.”
The booking fee is a flat £0.45 a place, inside the price on your timetable, or inside your own round price if you prefer. Or pay 1% yourself and customers pay exactly your price.
Set how many people a session needs and when to decide. Customers see “needs 2 more to run” before they book. A few hours out, Olladay can drop a short session to a last-minute price and email regulars who’ve agreed to offers. At the time you set, it confirms itself, or closes and refunds everyone, and you know whether to light the stove.
Since April 2025 the Digital Markets, Competition and Consumers Act 2024 has required any mandatory fee to be part of the headline price. On Olladay the £0.45 is inside every price your guests see. Turn on round prices and a £20 seat stays a round £20 including the £0.45 booking fee. Turn round prices off and the same seat shows as £20.45 from the timetable to checkout. There’s no booking fee on free sessions, and no further fee on bookings paid with a pack, membership or voucher: £0.45 a session in a pack and £0.89 a gift voucher, inside the price; each membership visit costs you £0.45.
Switching
Changing booking system is the job nobody has time for, so we’ll do it with you, and you can change your mind at any point.
Import customers, pack balances, memberships and upcoming bookings from your current system’s export. Every row is checked before it goes live, and an import can be undone.
Keep your current system running until you’re sure. Nothing changes for your customers until you swap the link on your website and Instagram.
No contract and no notice period. Download your customers, bookings and passes as a file at any time, free.
Plans
£0 to you, per booking
Your guests pay a £0.45 booking fee per paid place, shown inside every price. Or pay 1% a booking yourself and they pay nothing extra.
Switch who pays at any time.
0.5% per booking, for life
For the first 50 venues to go live, in Ireland and the UK together. Pay the fee yourself at half the standard rate, with no cap. Or choose Free for you.
Places left, counted live.
£35 per location a month
Or £350 a year, with no free trial. Founding venues get the first 3 months free.
Pro features are switched on for each venue once its heater, lock, card reader or partner account is connected, so ask us what’s ready for your hardware before you subscribe.
Questions
Nothing, unless you choose to pay. On Free for you, your guests pay a £0.45 booking fee per paid place, shown inside every price. Turn on round prices and a £20 seat stays a round £20 with the fee inside it, or shows as £20.45 if you turn round prices off. Or pay 1% a booking yourself (15p on a £15 seat) and they pay exactly your price; the first 50 founding venues pay 0.5% for life. There’s no monthly fee. Stripe’s card fee is separate.
On Free for you, it costs you less: Olladay charges you nothing, where Session charges 0.5% of each booking up to £100 a month. Your guests pay £0.45 a place on Olladay, though, and nothing extra on Session. If you pay the fee yourself, Session costs less: our 1% is twice its rate, and our founding 0.5% has no cap. See Olladay vs Session in the UK.
At Periode’s published UK rates, yes, on every booking. Periode charges 3.5% + £0.20 on a debit card, with card processing included. Olladay at 1% plus Stripe’s 1.5% + 20p comes to 2.5% + 20p, and on Free for you you pay only Stripe’s fee. Periode says its rate falls as your volume grows. See Olladay vs Periode in the UK.
Yes, if it’s in the price. Since April 2025 the Digital Markets, Competition and Consumers Act 2024 has required mandatory fees to be included in the headline price. Olladay puts the £0.45 inside every price your guests see, from the timetable to the payment page.
Yes. Prices, payments and payouts are in sterling, through your own new or existing UK Stripe account.
Yes. Paste your Session booking link to fill in your timetable, then import its customer and pass exports. Every row is checked before it goes live, and members carry on with a free period until their next payment date, so nobody is charged twice.
Get started
Sign in with Google, add your sessions and prices, and preview your booking page in minutes. Connect Stripe when you’re ready to take payments.
Start freeTry the demo sauna as a customerBook a 15-minute call
Setting up is free and needs no card. Switching from another system? Email us and we’ll move you over.